Low risk, high reward marketing is how some of the best brands stay relevant. These initiatives take time to put together, and obviously, time isn’t free, but in terms of promotion dollars campaigns that cost next to nothing can help brands maximize their reach and minimize their budget at the same time. One of the best ways to get your creative juices flowing is to analyze some of the past successes of the world’s best brands. When you investigate how they conduct their most successful campaigns, you’re sure to draw some ideas for promoting your own brand.
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